Bath Business and Society
Thought leadership from Bath's School of Management
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One-child policy reform in China reveals how founders quietly turn their firms into family businesses
Dr Na Zou’s research focuses on the influence of family on entrepreneurialism. Here, she explains how the possibility of increasing family sizes led to a shift in small business thinking. In 2011, a province in southern China began letting...
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Review: Bewitching Consumer Culture: Witchcraft, Feminism and Markets
Dr Roman Pavlyuchenko delivers his verdict on the latest book from Dr Lorna Stevens – which explores the growing interest in witchcraft in the marketplace and reveals how the witch has evolved into a feminist heroine for our times. ...
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PhD profile: Maria Gratsova
Maria is a third-year PhD student in the Strategy & Organisation Division, researching cooperation and togetherness in the context of third places. She explains the importance of public spaces, how a PhD changes your identity and why it’s important to...
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PhD profile: Arjun Chatterjee
Arjun has just completed a PhD focusing on how artificial intelligence can be applied in finance. He explains why passion isn’t enough for a PhD, how AI can help avoid equations, and the unexpected similarities between stock markets and airflow...



